How each kind of business gets more customers.

• How a hotel or guesthouse gets more guestsA hotel, guesthouse, hostel or holiday rental that guests book for a stay in one place.
• How an early-stage software product gets more usersAn early software product (a founder or small team, few customers yet) selling online to businesses or professionals.
• How a B2B software company gets more buyersA software company with paying business customers, sold to teams or companies, often with demos and annual plans.
• How a restaurant, café or bakery gets more guestsA restaurant, café, bar, bakery or pastry shop that people visit, eat at or order from.
• How a health clinic gets more patientsA clinic or practice (physiotherapy, dental, medical, psychology, aesthetics) where patients book appointments.
• How a local service business gets more customersA local service business people call or book for a job: plumbing, electrical, cleaning, repairs, removals, building work.
• How a professional firm gets more clientsA firm selling expertise: lawyers, accountants, consultants, agencies, architects; clients hire them for a matter or a project.
• How an online shop gets more customersA brand or shop selling physical products online to consumers, shipped to them.
• How a beauty or wellness studio gets more clientsA salon, barber, spa, nail or wellness studio where clients book treatments.