Rubio

What I do for early-stage software products, one move at a time.

  1. DM sprint getting found

    The first customers come from talking to people who asked in public.

  2. Launch sequence getting found

    A launch told in a few posts brings the first wave of users.

  3. Friday changelog bringing users back

    A weekly note on what shipped keeps users and shows momentum.

  4. Product Hunt listing getting found

    A launch page early adopters and AI answers can find.

I work the places your users look.

  • LinkedIn

    The founder's posts are how buyers first hear of the product.

  • G2

    Buyers and AI answers read software reviews here.

  • Capterra

    The second review site buyers check for software.

  • Product Hunt

    Where early adopters find new tools.

  • Reddit

    People ask for tool recommendations in one or two subreddits.

  • X

    Builders and early users follow along here.

Read the whole guide for early-stage software products

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